Located on the edge where Dallas/ Fort Worth meets scenic East Texas, Greenville was once known as the “Cotton Capital of the World.” Reminders of cotton heydays remain in our downtown, where historic structures now house wineries, restaurants, antique malls and specialty shopping boutiques.

From early days, the city has focused on the performing arts, manifested most clearly today in our live music venues. The 19th century King Opera House featured entertainment ranging from Shakespearian plays to Houdini, the Marx Brothers, as well as John Phillip Sousa’s band. On the same spot today is the 1940s era Texan Theater currently under restoration as a dinner theater.

In 1939, Greenville’s Art Deco-style Municipal Auditorium started showcasing talent that would include appearances by Duke Ellington, Elvis, Roy Orbison and Lefty Frizzell. Today, audiences may enjoy the Dallas Symphony, Texas country music artists or theatrical performances.

Landon Winery on the courthouse square occupies the former Kress Department Store building. It features a patio with a live music stage, popular City Bistro restaurant and a learning vineyard. The Blue Armadillo Winery attracts customers into a former 1880s bank building where customers may ponder a real-life Victorian-era murder mystery involving millionaire cattle baron Tom King.

Other attractions include Uptown Forum Shopping Mall in the former Perkins Department Store, The SPOT Park with Civil War marker, and numerous national, state and local landmarks. Businesses in our Texas Main Street City include artists’ studios, scrapbooking supplies, antique malls, ladies’ apparel and other hobby and specialty stores.

The Audie Murphy/ American Cotton Museum features exhibits on WWII’s most decorated hero, baseball great Monty Stratton and cotton industry artifacts. Greenville is a gateway to five area lakes, several nature preserves and other outdoor recreation.

Petticoat Junction is a full service ceramic studio located in the 1896 National Register Landmark Katy Passenger Railroad Station.

They are a “traditional” ceramic shop and a “paint your own pottery” studio all wrapped up into one. Learn more about them on their Facebook page here.

For more information, call the Greenville Chamber/CVB at 903-455-1510 or visit

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